UFA's 100th anniversary  6 seconds are not long, but they are enough to tell a story

For the occasion of its 100th anniversary, the German film production company UFA, in cooperation with YouTube and the ADC, created the project 100 in 6: How can 100 years of UFA film history be told in 6 seconds? With a so-called “Bumper Ad”. Many creatives submitted their ideas, but only the chosen ones were produced. We reinterpreted the well known films “Die drei von der Tankstelle” and "Die Luftbrücke", imagining how they would be in our actual society, winning with them the first and third Youtube Award.
Project site: www.100in6.de
Now, don’t blink or you will miss it!

Client: YouTube x UFA X ADC .
Idea: Kristina Becker & Amaia Sarriguren.
Production: UFA Lab.
My role: concept, art director.

                          Creative & Art Director             ___             sarrigurenamaia@gmail.com             ___            @iamamaiasarrii             ___            Impressum             ___            All rights reserved 2024©